Device Agnostic Implicit Measurement with #questfox #system1 # implicit #seriousfunPosted: 1. November 2020 Filed under: Uncategorized Leave a comment
Happy to announce a break-through in the development of a brand-new question type inspired by the ideas of Daniel Kahnemann and Amos Tversky.
The question type Implisort is meant to cover the system 1 environment of fast and instinctive decision making.
We are very proud to be the developer of the first worldwide implicit measurement tool that works on all kinds of devices without necessary technical adaption. The question type is functional with multiple interaction tools like mouse, defined keyboard keys or even touch screens. This also includes mobile smartphones.
The continous development of our TinSort idea is now measuring the time a respondent needs to answer to a specific stimulous. Series of simuli can be exposed in random sequencens to be answered and measured in reaction time.
The new question type ImpliSort is avaiable exlusively in questfox. It can be combined with any other question type and therefore be analyzed in totally different szenarios.
The flexibility of questfox allows to transfer data and even react on data given by the respondents (Ex. Someone slower than average is re-directed to other questions).
We are entering a new field of research allowing questfox users to develop their own approaches of implicit measurement. We are just the technical provider of an idea which will grow with the usage of more savvy people in the world of psychology. Looking forward to see your ideas grow with our tool.
We have to admit that we are still running a series of questions testing the effects of different interactions modes and their results in numbers. We will be able to deliver a lot of new ideas based on that initial idea of analyzing decision making in system 1.
By the way: We still offer a complex world of system 2 questions in the Analytic Hierarchy Process environment. With our recent developments both worlds can be better understood in the future. A combination of this idea with other questionnaire approaches helps to develop new research ideas.
WaveNet Text-to-Speech integrated into questfoxPosted: 1. November 2020 Filed under: Uncategorized Leave a comment
Reading out loud the research question
For years we have been using different tools to create synthesized speech from text. In 2017 these features were implemented in questfox in times when it was even a little too early for that technology. Our speakers sounded a little too artificial to the human hear.
With the last update we are now able to deliver more human sound in the reading out loud functions of questfox by integrating WaveNet right into questfox.
This is what Google tells about the WaveNet Development.
“Google Cloud Text-to-Speech enables developers to synthesize natural-sounding speech with 100+ voices, available in multiple languages and variants. It applies DeepMind’s groundbreaking research in WaveNet and Google’s powerful neural networks to deliver the highest fidelity possible. As an easy-to-use API, you can create lifelike interactions with your users, across many applications and devices.”
TTS in questfox Multimedia Insights
You will find the function right under Multimedia Insights – Text to Speech
At the moment we offer 5 languages for the text-to-speech functionalities inside of questfox. The default language is English (US).
5 languages already available in questfox
WaveNet was first supporting English and only integrated German lately. It may take some time before other languages may be available. We will keep you updated on the issue.
Select the voice of your choice
Listening while reading?!?
We are still in consideration whether participants should listen and read at the same time. Some of our own people argue that we should force interviewees to listen only. If you plan to do this you can set the visibility of the text to hidden by integrating the following into CSS.
Click on View – Source Code to open the HTML Window of the editor.
Put the following command in front of your text
<p style=”visibility: hidden;”>Your text here</p>
And you will no longer see the written words.
Please only do so once your text is finalized because you will not even see the text anymore in the editor 🙂
Future of speaking software
Looking at the speed of development we are pretty confident, that these functions will become better and better. It’s not bad already. But are you and your respondents already ready for this?
An interesting project in South Africa showed us the potential of this approach with people who are listening to the read out loud questionnaire.
#questfox feature alert: Client’s SFTP Server integration for audio and video filesPosted: 1. November 2020 Filed under: Multimedia Insights | Tags: Audio, FTP, SFTP, transcription, Video 2 Comments
We are very proud of the questfox development in speech. It is possible to record someones voice and to transcribe what the person said into text.
With more than 120 languages integrated, we are perhaps the leading tool for this kind of feature in market research.
As more and more users were saving thousands of answers on our servers we constantly discussed this feature set for security and performance reasons.
Saving Audio and Video Files outside of questfox
The idea of questfox speech tools is to receive the content said as a transcribed text. On top of this procedure questfox allows to save the recorded voices. The default setting for recording audio is OFF. So you need to switch ON this feature if you want to use it and later listen to the audio files.
To record the audio files you can switch the answer settings of an audio question type to ON.
The multimedia files used to be saved independently from the answers on the questfox server in a special folder structure.
In this setting we could not prevent that project admins of a project space could listen to the audios of other projects in the same project space.
In projects with thousands of audio files we had to admit, that performance of data handling in gigabytes became an issue in the browser. With the new approach this is over. You can decide where to save your data and you will have much quicker access as you can use your established tools to work with these multimedia files.
Security by Design with SFTP
Multimedia Files are now saved on the client’s side via SFTP
We now changed this forever and fulfill an important demand of our clients who always ask: Where is the data stored? From now on the answer will always be the same: The multimedia files are saved in your own security environment and not be in connection with the rest of the survey.
The recorded answer can be saved in your own environment and therefore out of everyone’s reach, using questfox. This is a major improvement in the field of data security as the multimedia data is now stored on the client’s side.
Important Notice: Make sure, that you have a user’s allowance to record his or her voice or video before saving this very personal information somewhere on the internet. This was a requirement before this new technology was implemented and still needs to be respected.
questfox is not responsible for your behavior and not reliable for your actions with our software. So please take data protection issues serious – especially in this very delicate field.
How to integrate your SFTP Server into questfox
Under CREATE – Projects Settings you will find a place to integrate your SFTP Settings.
Your password will never show-up in questfox and cannot be copied from the data input file.
When pressing the Connection Test button you should receive the following message when all input data is correct.
questfox settings for optional audio recording on your own SFTP Server
Organize your data following your needs
The data can be organized by three different settings: Question, Calendar Week or Participant. We advise you to do this only once per project to avoid confusion in the data structure.
Default is the organisation by question. Saving a single file would create a folder called “questfox” on your SFTP Server with a subfolder carrying the project ID and more subfolders named Q1 .. Qn with your multimedia data.
If you wish to organize the folder structure differently you can switch to “Order by Calender Week” and see the result later as “44-2020” which is the 44th week of the year 2020.
If you plan to look at the answers of one person you can organize the folder structure by “Participant”. questfox would create one folder for each individual and ad the answers to one question in this folder organized by question number (here Q1 and Q2).
And by the way: We updated to the most recent versions of transcription services. So the overall quality should become always better.
We wish you all the best with this new security feature which gives you the full power to manage sensitive data on your side. The flexibility of this approach will be important for complex projects.
FLAC – Free Lossless Audio Codec
In order to be independent from any kind of manufacturer we opted for the FLAC Codec to save in perfect nearly lossless quality.
For understanding this codec better we recommend this link https://en.wikipedia.org/wiki/FLAC
In case your Audio-Tool is not able to play this data we recommend the VNC Player which can be used entirely free of charge. Download available here: https://en.vlc.de/
How to motivate survey participants from the start?Posted: 22. July 2020 Filed under: Uncategorized Leave a comment
Every questionnaire is too long
It is a sad truth that every questionnaire is too long. But the reason why respondents drop-out are more related to the first minute of interaction than to the actual duration of your questionnaire. On average more than 50% of the people clicking on your survey link drop out on the INTRO Page. They run away as you are trying to say hello. So please take some extra care when designing this page.
INTRO Page is the most important page in a survey.
The INTRO-Page is by definition the most important page of your questionnaire. Here people are coming in after an e-mail invitation or a link on social media not exactly knowing what to expect from the survey (sometimes even not knowing that it happens to be a survey).
So please make sure, that these first seconds of the contact with an unknown third party are a pleasant experience. Try to integrate some interesting things and try to avoid boring necessities like legal texts (if your institution does allow you to link=hide that somewhere else)
Killers of Motivation
- Standard text is not a motivator
- The detailed descriptions of your problem is not helping others
- Your internal issues are not motivating
- Legal hints are not motivating
- The need to scroll is a killer on a desktop and even worse on a smartphone resulting in drop-out rates. If one can’t see the start button chances are high to lose that person even before the start.
- Big pictures need to be downloaded by the participants and will create drop-outs when they come in slow over slow internet connections.
Suggestions for motivating INTRO pages
- try to be interesting
- Move things
- Do not use too much content in this phase
- FOMO: Create the fear of missing out
Example of the questbox Intro
How to create a motivating INTRO Page in questfox?
Manipulating the Intro page is questfox is easy as the Intro page receives it design from the question page Q1. Whatever you design in Q1 becomes the design of the intro. Here is the trick if you want to use a specific design for the intro:
Add an empty question page and move it to the position as Q1
Example of an intro page with positive effects on participation
The following example is pretty easy to set up following those instructions.
- Upload animated GIF in the middle of a white INTRO Text
- Big Photo uploaded in the background of the outer frame under Project Style
- Set color of the inner frame to black and Opacity to 0,6
Hope this helps you think about the motivating intro. Looking forward to see you create marvelous intros.
More inspiration on animated content under https://giphy.com/kochstrasse
The real voice: feature alert organizable folder structure for audio and video recordingsPosted: 4. April 2020 Filed under: Uncategorized Leave a comment
More and more of our customers are discovering the beauty of Voice or Video answering in research interviews.
The quality of the transcriptions is getting better day by day, but a lot of our users still like to record the audio file as a backup for the transcription (user’s conscent is always required).
With the growing number of recordings, the organisation of these files becomes difficult. Some project owners would like to save the files week by week. Some would like to organize the content by question number and just recently some users wanted to save these files organized in a separated folder for each participant separately.
From now on it is possible to define the way your audio/video files are stored.
Under Project Settings you can select
Organize audio/video file upload by…
Default is organisation by QUESTION
This setting right away changes the way multimedia recordings are saved in your project. You will still find those files in the folder survey_uploads in the FileManager.
A glance at our future development. In order to save data and to make it more secure we will allow to user your own SFTP server for these uploads. Please allow us some weeks before we can officially publish this security update.
Update November 2020: The SFTP Connection to your own server is ready to be used. More details under:
questfox Special Vocabulary Training for Speech2Text with new OOV featurePosted: 9. December 2019 Filed under: Uncategorized | Tags: OOV, questfox, real voice of the customer, Speech-to-Text, transcription Leave a comment
OOV – Out of vocabulary – questfox is sometimes leaving us speechless.
Week by week we see incredible advances in the development of our speech-to-text approach inside of questfox. One of the everlasting challenges is the wrong transcription of words which are not correctly understood in a specific context.
If something is misspelled by a computer this normally happens when the word used is outside the standard vocabulary of the application. This tends to happen often when words are used in a company specific context. By the way this seems to be true for every single market research project.
When asking about a brand some may be asking for competitors with a very special name and a very special spelling. In these cases the transcription technology tends to fail to recognize those specific names. Technically speaking the words used are “out of vocabulary” (OOV).
The questfox solution to the OOV problem: It is now possible to create a list of special words to be integrated in questfox. Everytime the transcription engine of questfox is used this list is sent to the transcription engine to have a better understanding of specific vocabulary used.
Here is our questfox experiment to test the tool with some less common brands
|Brand||Transcription without OOV List||Transcription with OOV List|
|pangea labs||Pangea Labs||pangea LabsPangea Labs|
|Wisdom of Krauts||wisdom of crowds||wisdom of crowds|
|Tjaereborg Reisen||Sherlock Reisen|
|Comme des Garçons||komm DKVkomm digga Song||comme de garcon Gasthaus.com Digger|
kommen die ganzen
As you can see the overall transcription results do improve. But some issues remain.
Those who use mixed spoken language inside one dictation process may be familiar with the fact that transcription only works for one language at a time and hardly ever for two languages simultaneously.
As questfox works with an “expected language” tag for the transcription everything which is far away from the expected language is difficult to understand by the tool. In our pretest language German it was not possible to capture the french brand “Comme des Garçons”. We also failed with our made up brand “Wisdom of Krauts” which is still not transcripted in the desired way. The correct spelling seems to dominate the process and we get the undesired transcription result even after putting it into the list of special words. 😦
The only questfox way to “correct” this spelling would be the use of Regular Expressions in the questlogix. By the way: questlogix is such a distinct word with no similarity in the dictionary that our integration in the list of special words did function right away. Here is how to use RegEx in questfox:
Even while still in development we hope that you appreciate the publication of this feature and share your experience with us.
At first we defined the usage based on each questfox project as we believe that every specific project might have the same vocabulary issues inside one project. You can define your individual “Bag of Words” in the projects settings
The syntax is separate each word by comma. If you have several words just use them in a row
Word, word, word, combination of words,
Our typical list would be
questfox, pangea labs, questlogix, what’s your quest?, Speech2Text
In questfox you can paste one list of words per project under
-> Special List of Words for Transcription / Out of Vocabulary (OOV)
Please share your gained knowledge about this feature.
Update Speech2Text in questfox #time #confidencescore #realvoiceofthecustomerPosted: 12. November 2019 Filed under: Uncategorized Leave a comment
With every study we learn about new requirements in the brand new world of speech in research. After some thousands of interviews we realized, that two additional informations are always demanded by the users of questfox when using the automatic transcription features.
- Duration of a speech answer
There are several reasons why it makes sense to track the answering time. The API business is counting the seconds and makes us pay for their services. The researcher wants to know if people really take the time to answer. And brand new analytics tools for emotional voice analysis require a minimum answer time before their services can be used (eg. 7 seconds minimum). Even before one could implement the time measurement on a questfox page (para data). But as it only measured the time between appearance and pressing the “next” button, we now become more precise by only counting the seconds, the microphone was used.
- Transcription Confidence Score
The confidence score between 0 (worst) and 1 (perfect transcription) is an educated guess about the quality of the transcript. After testing this feature with an extra question type we finally integrated it into all transcription question types as it is often demanded.
See the explanations on the transcription confidence score in this prior post from Mai 2019
You will all take advantage of those features right away. The only inconvenient thing is, that you will have to integrate the question types again from scratch, as the old versions will no longer function. Sorry for this inconvenience, but the advantages of using those desired features are only a click away for you now.
The video question type does not cover that feature set yet. We will keep you informed if this new feature will also be available in the world of video.
Voices of pangea: 120 languages supported in voice and video question types in questfox for real-time transcriptionPosted: 4. November 2019 Filed under: Uncategorized | Tags: pangaea, pangea, pangea labs, questfox, real voice of the customer, speech in research, supercontinent Leave a comment
pangea or pangaea?
The questfox development is managed by the Swiss company pangea labs. The idea of “pangea” was developed by the German researcher Alfred Wegener who described in this work “The Origin of Continents” (1912) the idea of a supercontinent, in times when all continents have been one.
Our company was called pangea labs after a project in 120 countries after which we reconsidered our business figuring that our mission was to bring all people on this now different planet back together again with software tools. This happened in 2006 in just one language which was English.
We are more than proud to announce a real pangea feature with the implementation of a set of 120 languages and variants of languages inside of questfox from now on. It is now possible to interview using the voice of the customer in the languages described underneath. questfox will be able to generate a text transcript from the selected language.
120 speech variants ready to be used in questfox
A user can select from a list of the following variants of a language. We know that this is a major step for the development of market research. We are aware of the fact that now everyone will be able to use that technology yet, but our mission is to support the planet with these kinds of tools to re-create the supercontinent on the basis of software.
The integrated languages are available for Voice and even video question types. The text-to-speech reading features are not yet supported.
Here is the list of languages already available in questfox (November 2019):
|Language||Language (German Name)|
|Afrikaans (Suid-Afrika)||Afrikaans (Südafrika)|
|አማርኛ (ኢትዮጵያ)||Amharisch (Äthiopien)|
|Հայ (Հայաստան)||Armenisch (Armenien)|
|Azərbaycan (Azərbaycan)||Aserbaidschanisch (Aserbaidschan)|
|Bahasa Indonesia (Indonesia)||Indonesisch (Indonesien)|
|Bahasa Melayu (Malaysia)||Malaiisch (Malaysia)|
|বাংলা (বাংলাদেশ)||Bengalisch (Bangladesch)|
|বাংলা (ভারত)||Bengalisch (Indien)|
|Català (Espanya)||Katalanisch (Spanien)|
|Čeština (Česká republika)||Tschechisch (Tschechische Republik)|
|Dansk (Danmark)||Dänisch (Dänemark)|
|Deutsch (Deutschland)||Deutsch (Deutschland)|
|English (Australia)||Englisch (Australien)|
|English (Canada)||Englisch (Kanada)|
|English (Ghana)||Englisch (Ghana)|
|English (Great Britain)||Englisch (Großbritannien)|
|English (India)||Englisch (Indien)|
|English (Ireland)||Englisch (Irland)|
|English (Kenya)||Englisch (Kenia)|
|English (New Zealand)||Englisch (Neuseeland)|
|English (Nigeria)||Englisch (Nigeria)|
|English (Philippines)||Englisch (Philippinen)|
|English (Singapore)||Englisch (Singapur)|
|English (South Africa)||Englisch (Südafrika)|
|English (Tanzania)||Englisch (Tansania)|
|English (United States)||Englisch (USA)|
|Español (Argentina)||Spanisch (Argentinien)|
|Español (Bolivia)||Spanisch (Bolivien)|
|Español (Chile)||Spanisch (Chile)|
|Español (Colombia)||Spanisch (Kolumbien)|
|Español (Costa Rica)||Spanisch (Costa Rica)|
|Español (Ecuador)||Spanisch (Ecuador)|
|Español (El Salvador)||Spanisch (El Salvador)|
|Español (España)||Spanisch (Spanien)|
|Español (Estados Unidos)||Spanisch (USA)|
|Español (Guatemala)||Spanisch (Guatemala)|
|Español (Honduras)||Spanisch (Honduras)|
|Español (México)||Spanisch (Mexiko)|
|Español (Nicaragua)||Spanisch (Nicaragua)|
|Español (Panama)||Spanisch (Panama)|
|Español (Paraguay)||Spanisch (Paraguay)|
|Español (Perú)||Spanisch (Peru)|
|Español (Puerto Rico)||Spanisch (Puerto Rico)|
|Español (República Dominicana)||Spanisch (Dominikanische Republik)|
|Español (Uruguay)||Spanisch (Uruguay)|
|Español (Venezuela)||Spanisch (Venezuela)|
|Euskara (Espainia)||Baskisch (Spanien)|
|Filipino (Pilipinas)||Philippinisch (Philippinen)|
|Français (Canada)||Französisch (Kanada)|
|Français (France)||Französisch (Frankreich)|
|Galego (España)||Galizisch (Spanien)|
|ქართული (საქართველო)||Georgisch (Georgien)|
|ગુજરાતી (ભારત)||Gujarati (Indien)|
|Hrvatski (Hrvatska)||Kroatisch (Kroatien)|
|IsiZulu (Ningizimu Afrika)||Zulu (Südafrika)|
|Íslenska (Ísland)||Isländisch (Island)|
|Italiano (Italia)||Italienisch (Italien)|
|Jawa (Indonesia)||Javanisch (Indonesien)|
|ಕನ್ನಡ (ಭಾರತ)||Kannada (Indien)|
|ភាសាខ្មែរ (កម្ពុជា)||Khmer (Kambodscha)|
|ລາວ (ລາວ)||Lao (Laos)|
|Latviešu (latviešu)||Lettisch (Lettland)|
|Lietuvių (Lietuva)||Litauisch (Litauen)|
|Magyar (Magyarország)||Ungarisch (Ungarn)|
|മലയാളം (ഇന്ത്യ)||Malayalam (Indien)|
|मराठी (भारत)||Marathi (Indien)|
|Nederlands (Nederland)||Niederländisch (Niederlande)|
|नेपाली (नेपाल)||Nepalesisch (Nepal)|
|Norsk bokmål (Norge)||Norwegisch (Norwegen)|
|Polski (Polska)||Polnisch (Polen)|
|Português (Brasil)||Portugiesisch (Brasilien)|
|Português (Portugal)||Portugiesisch (Portugal)|
|Română (România)||Rumänisch (Rumänien)|
|සිංහල (ශ්රී ලංකාව)||Singhalesisch (Sri Lanka)|
|Slovenčina (Slovensko)||Slowakisch (Slowakei)|
|Slovenščina (Slovenija)||Slowenisch (Slowenien)|
|Urang (Indonesia)||Sundanesisch (Indonesien)|
|Swahili (Tanzania)||Swahili (Tansania)|
|Swahili (Kenya)||Swahili (Kenia)|
|Suomi (Suomi)||Finnisch (Finnland)|
|Svenska (Sverige)||Schwedisch (Schweden)|
|தமிழ் (இந்தியா)||Tamilisch (Indien)|
|தமிழ் (சிங்கப்பூர்)||Tamilisch (Singapur)|
|தமிழ் (இலங்கை)||Tamilisch (Sri Lanka)|
|தமிழ் (மலேசியா)||Tamilisch (Malaysia)|
|తెలుగు (భారతదేశం)||Telugu (Indien)|
|Tiếng Việt (Việt Nam)||Vietnamesisch (Vietnam)|
|Türkçe (Türkiye)||Türkisch (Türkei)|
|اردو (پاکستان)||Urdu (Pakistan)|
|اردو (بھارت)||Urdu (Indien)|
|Ελληνικά (Ελλάδα)||Griechisch (Griechenland)|
|Български (България)||Bulgarisch (Bulgarien)|
|Русский (Россия)||Russisch (Russland)|
|Српски (Србија)||Serbisch (Serbien)|
|Українська (Україна)||Ukrainisch (Ukraine)|
|עברית (ישראל)||Hebräisch (Israel)|
|العربية (إسرائيل)||Arabisch (Israel)|
|العربية (الأردن)||Arabisch (Jordanien)|
|العربية (الإمارات)||Arabisch (Vereinigte Arabische Emirate)|
|العربية (البحرين)||Arabisch (Bahrain)|
|العربية (الجزائر)||Arabisch (Algerien)|
|العربية (السعودية)||Arabisch (Saudi-Arabien)|
|العربية (العراق)||Arabisch (Irak)|
|العربية (الكويت)||Arabisch (Kuwait)|
|العربية (المغرب)||Arabisch (Marokko)|
|العربية (تونس)||Arabisch (Tunesien)|
|العربية (عُمان)||Arabisch (Oman)|
|العربية (فلسطين)||Arabisch (Palästina)|
|العربية (قطر)||Arabisch (Katar)|
|العربية (لبنان)||Arabisch (Libanon)|
|العربية (مصر)||Arabisch (Ägypten)|
|فارسی (ایران)||Persisch (Iran)|
|हिन्दी (भारत)||Hindi (Indien)|
|ไทย (ประเทศไทย)||Thailändisch (Thailand)|
|한국어 (대한민국)||Koreanisch (Südkorea)|
|國語 (台灣)||Chinesisch, Mandarin (traditionell, Taiwan)|
|廣東話 (香港)||Chinesisch, Kantonesisch (traditionell, Hongkong)|
|普通話 (香港)||Chinesisch, Mandarin (vereinfacht, Hongkong)|
|普通话 (中国大陆)||Chinesisch, Mandarin (vereinfacht, China)|
3 Clicks away from your mother tongue in research
The languages are selected under question settings
Using speech in research still requires some technical tests upfront, but is a fantastic new feature and broadens the opportunities of research. We will continuously work on these feature sets and support the world with more and more pangea ideas soon.
How to analyze speech?
The voice of a person is transcribed into written text in questfox. As an option you can save the spoken word as an audio file. At the moment questfox will only offer you a look at the data but is not providing any specific analytic tools for voice or text. Little by little we develop these analytic parts together with software partners specialized in that field of research. Over time more and more partners will be able to offer analytic tools in their specific language. That is the return of the supercontinent pangea.
#questfox major update alert: 41 languages supported by questfox speech module for research #therealvoiceofthecustomerPosted: 7. October 2019 Filed under: Uncategorized Leave a comment
We know that the answer to all questions of the universe is 42. And we are getting there soon and even beyond. In our constant development towards new forms of research interaction we are integrating more and more languages into questfox.
At this point in time we managed to integrate 8 different languages with their respective versions spread around the world. See our interactive map of supported languages
We are well aware of the fact that this only the beginning. We need to integrate the needs of the entire planet in order to bring continents back together again. We are pangea labs and we are establishing one world of understanding with no boarders in our minds.
By now we group these functions under “Multimedia Insights”. Perhaps it is even time for a new paradigm in asking questions. Research will not remain the same when using speech.
We are looking forward to your suggestions about the use of speech in research. Contact us under firstname.lastname@example.org