#questfox update alert: Device Agnostic Design for the surveytaker

The world of research is driving into mobile first approaches. We seriously regret the lack of methodology in the newest approaches of mobile research, when researchers are doomed to use simple voting questions instead of complex systems of research interviews. We are trying to make mobile research serious as well and even fun when possible. We call it @seriousfun.

The questfox team has been busy all year to develop a consequent device agnostic approach for the respondent’s user experience while taking a survey. Device agnostic means that we do not believe in the support of a specific device but we plan to support any device and browser that follows the defined internet standards (some of the big players are not always doing that).

With the end of the month of september 2015 we will publish a major questfox update that will totally change the user interface towards the respondent. The new questfox solution will be adaptive to all kinds of screen sizes without setting any formatting anymore. As usual we focus a little more on methods hoping to offer a fabulous set of methods to be used even on smartphones.

All your existing questfox projects continue to work as before. But you can opt for the usage of the re-designed surface of the questfox user interface for each project – may it be old or brand-new. Little by little you can update your existing projects and questions by adding some new graphical features to your questions.

In order not change everything at one point we decided to keep the questfox user interface for the surveymaker the same for the moment. A major update with usability improvements is scheduled for later. So questfox will look familiar to you after the update with only some new detail functions.

All other functions of CREATE, INVITE and REPORT stay the same.

What do you have to do? Nothing!
Just wait until we let you know how to allow your respondents to access the new device agnostic interface.

Hoping that you enjoy this milestone of mobile research as much as we do.

#questfox feature alert: Sentiment Sort now available in questfox

T

he A new device agnostic feature is available in the SaaS solution questfox. It is now possible to let respondents organize items (graphical or pure text) into a defined set of baskets.

The following animations show the sorting of 5 graphical elements into a set of three targets like in a sentiment analysis.

The development doesn’t stop and we are working of much more cool features to make the market research experience nicer for the millions of respondents out there.

The new question type is available to all subscribers of questfox MR Pro features and is called “Assign items into different categories”. The drag ‘n drop features works on all kinds of devices with touch functionality or mouse usage.

For sure the report is alreasy ready to be reported with questfox Living Reports.

Randomize and Rotation on Page Level now available in #questfox

In a methodogical setting of a questionnaire some researchers would like to randomize or rotate the order of some specific pages of their questionnaire.

Randomizing means to shuffle the defined pages completely while rotation only changes the starting page but keeping up with the order of the pages

This function is now available in questlogix which means that randomization could start after an even complex set of logix.

#TinSort a new question type for the world of device agnostic market research available in questfox SaaS

The Mobile Research landscape needs to change. We are using the same kind of questions that market researchers have been using for more than 50 years on all kinds of devices. The questfox development team is trying to change the world of research by combining new kinds of interaction with serious research approaches. #seriousfun

The new questtype called “Tinsort” is so easy to use that everyone would be able to answer market reserach question now.

Tinsort works on all kinds of devices without additional software.

Tinsort is much more fun if combined with the methodology that is implemented in questfox. Our example shows you a combination of a quick rating with Tinsort followed by an analytic decision tree just incorporating the brands that where positively rated in the first place. A live result is right away calculated.

If you would like to try the example live, please click here http://qfxgo.com/l/ej7n86jt

New #paradata functions integrated into questfox SaaS Market Research Tool

questfox now allows the use of additional background tracking information during a survey process on the level of specific question pages. The data collected sums up as “Paradata”. As a fundamental decision we decided not to track everything possible permanently but would allow the researcher to track specific data whenever needed. Researchers might want to learn about the effect of certain question settings to a project and can therefore implement the tracking for specific question types.

The new functions are integrated as a hidden question at the place of your questionnaire where you want to track this.

The tracking options consist of

• Check for mobile devices
• Position Tracking (when possible and allowed)
• Response Time Tracking on the question page level in seconds
• Behaviour Tracking with answering devices (Mouse mouvements).

Read the rest of this entry »

questfox Instant Report comes to life: questfox Living Reports

We are proud to announce a milestone in the development of market research reporting: questfox Living Report
questfox Living Report is the next step in our development towards seamless reporting and presentation of market research data without switching between different media forms.

MR Reports tend to be dead by definition. The moment you are printing them the conncection to new information is destroyed.
With questfox Living Report a report is by definition alive and can update itself with data from incoming respondents’ answers.

The functions of questfox Living Report now allows to either start a live presentation or creates a PDF Export of the defined report.

The new function SHOW PRESENTATION is allowing you to present live from your created questfox Living Report.

Navigating through the presentation can be done with the mouse or the keyboard cursor.

The triangles show you possible ways to go. The slideshow is forwarded by clicking right.

To see an overview of your entire presentation press the ESC key on your keyboard. It will look like this:

See the following video to get an impression about the new feature set in practice.

IP2Location Maps in questfox Instant Report

With more and more international studies the necessity to control where respondents come from is increasing.
Without analyzing the individual respondent and totally independent from the answers of each respondent questfox is now able to show the location of each respondent on a map. This procedure is respecting the privacy of each individual participant and never combining answers with location information.

The new mapping service is integrated in questfox Instant Report under FIELD REPORT and is replacing the older services which was using Google Maps.

It now looks a little more modern and might look like this.

Zooming into a map shows you more details

Please remember that IP tracking is never 100% accurate. Especially in the case of mobile participation you might discover funny patterns of participation under the same address like the following

#seriousfun with #questfox

TagCloud Generator available in questfox Instant Report

Market research operates with verbal answers. The problem is always the reporting of those typed-in answers.
questfox Instant Report now offers a set of features to show all responses in one chart. The settings allow you define some standard settings and to exclude words you do not want to see in the list.

As an export function SVG can be very helpful to later manipualte the design in a graphic design tool.

The TagCloud functions are automatically used the moment you try to analyze a question which was asked in a text format. Nothing else to do. #seriousfun with #questfox